Hook Optics sunglasses grew out of our family's work at An Optical Galleria and more than 40 years of experience in the optical industry. Our philosophy is simple: quality eyewear, professional expertise, and exceptional customer service are worth paying for.
What is the story behind Hook Optics?
Long before we created Hook Optics, we built An Optical Galleria around helping customers see better, look better, and find eyewear that truly meets their needs.
For more than 40 years, our family has worked in the optical industry. We've watched it change as discount chains, online retailers, and endless promotions have made it easier than ever to find inexpensive glasses.
There's certainly a market for that. But we've never believed that selling the most pairs of glasses should be more important than taking care of the person wearing them.
Why consider sunglasses designed by experienced opticians?
There's a difference between selling someone a pair of glasses and helping them choose the right pair. For us, that difference comes down to experience, craftsmanship, and an optician who takes the time to get things right.
Some businesses build their success around volume and low prices. We've built ours around quality, personal service, and relationships that last.
When we created Hook Optics, we carried those same principles into every frame we designed. We wanted to create sunglasses we would be proud to recommend to our own optical customers.
Who are Hook Optics sunglasses for?
Hook Optics is for people who value an optician-founded eyewear brand, thoughtful frame design, and personal customer service over shopping by price alone.
We weren't interested in competing to be the cheapest sunglasses on the market. Our focus is on eyewear we believe in and the people who wear it.
What does value mean at Hook Optics?
The best value isn't the lowest price. It's getting what you paid for and having someone stand behind it.
That means putting quality, professional expertise, and customer relationships at the center of our business, rather than treating eyewear as just another transaction.
That's the philosophy behind An Optical Galleria. It's the philosophy behind Hook Optics. And it's one we have no intention of changing.
You Gotta Put ’Em On to Understand the Difference
There's a reason we say, “You Gotta Put ’Em On.” Choosing sunglasses is personal. The right pair should feel right for you, not simply carry the lowest price.
Explore our sunglasses and get to know the eyewear brand built on our family's optical experience.
